Social Media Marketing Specialist (Remote)

Requisitos

• # Social Media Marketing Specialist (Remote) ## About the Role We are hiring a **Social Media Marketing Specialist** to own and grow our organic social presence across **TikTok, Instagram, Facebook, X (Twitter), and LinkedIn**
• We're established across all five platforms
• This is the first time the channel will have a dedicated owner, and we're looking for someone to take it properly seriously — set the standard, hold the cadence, and build an audience that converts
• This is a hands-on execution role: you plan and shoot short-form video, design graphics, write copy, schedule content, and engage our audience directly
• You'll work from an established content strategy and brand voice — your job is to bring it to life consistently, platform by platform
• This is a remote role with clear expectations around content cadence, responsiveness, and reliability
• You will be measured on outcomes: content shipped on schedule, engagement, and audience growth. --- ## Key Responsibilities - Take ownership of our existing accounts across TikTok, Instagram, Facebook, X, and LinkedIn (in that priority order) — audit each one, fix profiles and bios that are off-brand, and set the standard going forward
• Create new accounts on other platforms where they earn their place. - Plan, shoot, edit, and publish short-form video — TikTok and Reels are the primary format. - Design or source supporting graphics and write on-brand copy for every post. - Maintain a content calendar at least two weeks ahead at all times. - Monitor and respond to comments, messages, and mentions within 24 hours. - Track engagement, reach, and follower growth, and report on it monthly. - Identify trending formats and topics relevant to our audience and adapt them to our brand. - Repurpose existing content (blog posts, case studies, client wins) into platform-native formats. - Maintain a stable, professional remote work environment with consistent availability during agreed hours. --- ## Who We Are TK WebHosts is a UK web hosting and digital services company — hosting, domains, business email, website design, email deliverability, and SEO for SME clients in the UK and beyond
• Our social accounts exist but have never had a dedicated owner, so you'll have real ownership from day one — and a small existing audience to build on rather than a standing start. --- ## Tools and Platforms - Native platform tools plus scheduling/content tooling (to be selected with you). - Basic design and video editing tools — tell us what you already use. - Access to existing brand assets, blog content, and client case studies (with approval) to repurpose. --- ## What We Offer - Full ownership of the content operation — you set how it runs, not inherit someone else's process. - Direct feedback from leadership on strategy and performance. - Room to grow into a broader marketing role as the channel matures. - Expense reimbursements for essential tools and software. --- ## Ideal Candidate Profile You are a native of the platforms you'll be running — you understand what makes content actually get watched and shared, not just what a brand *should* post
• You bring: - A demonstrable portfolio or existing accounts showing content you've personally created — share links in your application. - Comfort being on camera or directing content that requires it (TikTok/Reels-style short-form video). - Basic graphic design and video editing skills. - Excellent written English — copy, captions, and community replies are all part of the job. - A structured approach to content planning you can describe: how you plan, batch, and schedule. - Comfort being measured on activity and outcome metrics. - Reliable, professional communication — this role runs on being reachable and on time for scheduled calls
• You are **not expected to be a paid-ads specialist or SEO expert** — this is an organic content and community role
• Paid promotion and SEO strategy are handled elsewhere